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Fujitsu And Panasonic Plan To Enter The Smart Phone Market I

According to foreign media reports, Fujitsu and Panasonic plan to enter the smart phone market in Europe, Apple and Samsung put pressure on them in the Japanese market.Panasonic released Eluga phone on Monday to return to the European market. Fuji said they would plan to launch more mobile phone products in Europe.Japanese mobile phone operators have weak overseas competitiveness, partly because of its focus on the technology research and development in domestic market, analysts said, the Japanese mobile phone providers are trying to break into the highly competitive European market,they may also face difficulties.The analyst of research firm, KantarWorldpanelComTech ,Dominic Sunnebo said: "Given the limited room for market growth in Japan, so to enter the smart phone market in Europe is reasonable, but if they want success, they will face enormous challenges."Research firm ,StrategyA nalytics said last year, only the Apple occupies 10% market share in Japan. Japan is the world's third largest smart phone market.The Panasonic Eluga phone will be on sale in April, priced at just over 400 euros, excluding operator subsidies. The new phone is equipped with 4.3-inch touch screen, use the TexasInstruments processor and Google Android operating system.Panasonic said it would be the first to be launched in Europe a series of smart phones portfolio. Panasonic hopes to sell 1.5 million smart phones in Europe in the next fiscal year ending May 2013.Fujitsu also plans to launch a series of smart phones and tablet PCs for the European market. The spokesman of company said that Fujitsu is still in negotiations with the operators, the two sides have not agreed on the specific release and schedule.
 

    
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