Recently, on the press conference of the 2012 International Lighting & building technology exhibition held in Frankfurt, Germany, Panasonic announced that they will expand its LED lighting business in Europe,issuing the annual sales target of of 15 billion yen in 2015.It is reported that the LED on the European lighting market accounts for 13%, which will be expanded to 45 percent in 2016. Panasonic Europe thinks that, along with increased environmental awareness, the LED lighting market in Europe will be expanded rapidly. Panasonic pointed out that in 2015, the European LED lighting business revenue will be increased to 15 billion yen, three times of the estimated value of 5 billion yen in 2012.Panasonic Eco Solutions stressed that they will expand the product range of LED lighting.The company introduced the use of transparent glass shade in July 2011, which is equivalent to 20W ordinary light bulbs, LED bulbs, the design has been remarkable. In order to expand sales, but also released a product equivalent to 40W ordinary light bulb.Panasonic's share in the LED lighting market is currently ranked third in the global market. Japanese domestic market accounted for the highest proportion of sales with 80 percent, followed by European markets. In addition to the products of the equivalent of 40W, in 2012 they will also introduce other new products, planning to expand production line from 11 kinds in 2011 to 42 kinds. |
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Panasonic Expands Lighting Business In European