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Status And Strategy Analysis Of China's LED Lighting Market

According to relevant survey report, in 2012 LED commercial lighting had unsatisfactory performance ,in the Chinese market in 2013 as part of the LED lighting products into the ranks of the government procurement list, the same time as the international LED manufacturers large-scale cooperation with China LED companies, enhancing the overall China LED technology water products, therefore, the mainland LED commercial lighting should be more than worth waiting in 2012. Op lighting, NVC lighting traditional lighting giants have recently held the banner to enter the LED according to the field just to prove it.But LED enterprises with the technical advantages and traditional enterprise channel edge are in the face of the scramble for market share . The same time, the traditional lighting companies will be enormous pressure facing the pain of transition, it is expected the Chinese market in 2013, will also be staged LED commercial lighting war disputes. However, the general public, LED lighting civilian market is the highlight of LED lighting in China, so many in the mainland LED business in 2013, the civil lighting market as the key to open up the object. Chinese LED civilian market will encounter compete for channel resellers with the traditional lighting, traditional lighting distributors LED operation of the market is not very skilled, will be LED lighting with traditional lighting contrast, reflects the profound traditional lighting market heritage before, a lot of The lighting distributors are willing to proceed LED lighting.Secondly, if the distribution point is arranged to a certain extent, there is a larger problem, LED lamps price is relatively higher than fluorescent lamps, cheap LED lamps, but basically can not use normal; specific occasion of lighting from the civil Analysis LED lighting with traditional fluorescent lighting effects or have a certain gap; LED lighting is maintenance, but the maintenance is very inconvenient, to know how to repair the LED's talent is also more on the market; addition, many consumers are gathering three or four line market, LED lighting is very low awareness of the general consumer populace even LED lamps are not seen. 

    
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